June 07, 2007

Talk of the town

The London Olympic logo was reviled on Monday causing quite a debate and the reason for numerous posts in the blogsphere. Here are just a few of them: Brian Micklethwait, Diamond Geezer, Londonist, Samizdata and Viral Garden.


The review of the logos is everything from brilliant to horrendous. The first time I saw the logo I wasn’t real sure what I was looking at and could definitely not see the numbers making up 2012. And then not spelling London with a capital L? Last but not least we have the colours. Neon?! Not really my cup of tea, but the more I look at them the more I start to like them. Maybe it’s just like organising committee chief Sebastian Coe said – People will get used to them. We’ll see… Great Britain being Great Britain I’m pretty sure we’ll hear plenty about the logo before 2012 comes around.

To add to all of this the logos cost £400 000 (just under $800 000) and took more than a year to create. Makes you wonder a bit.

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